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SFBX

AppConsent®, the transparency-based consent management platform

Our CMP, AppConsent®, enables digital players to optimise their consent rates and ensure a qualitative and personalised user experience.

Our AppConsent® product is a trusted third party solution that collects, proves, centralises and distributes the consents collected on all digital channels. It is available in several packages to best meet your needs according to your audience and your specificities.

Restore your users' confidence and make your relationship more fluid for an optimised consent rate.

Several devices displaying the SFBX consent form
Logos of the different operating systems on which our consent notice is available
Discover the AppConsent® offers
How to integrate AppConsent

Some references

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Several devices displaying the SFBX consent form

Execution and adaptation of notices on all your platforms:
websites, mobile or apps,
SmartTV, TV boxes

IAB Europe logo - TCF


Compatibility with the IAB and the Transparency and Consent Framework in its latest version -
generation of the "ConsentString" and provision of the required methods

Visual of our leaflet (multiple choice) on mobile

Expression of user consent on different purposes (IAB or not IAB) as well as its modification or withdrawal in a simple way.

image of the proof of consent collected on a digital tablet


Evidence and history
of consent
and user choices.

dashboard with the different rates present on our management interface after collection of consents



Rate tracking directly from your dashboard (ratio, acceptance, refusal, consent rate, real-time statistics).

Purple down arrow icon


Distribution of consent on your offline platforms using our Chainsaw/Pipeline technology.

Personalization of notices and consent forms

Vector representation of the blockchain


Storage via our private blockchain, Chainsaw, permitted in secure, immutable and auditable ledgers.



Propagation of consents through sites/groups/alliances

Customize your CMP

Buttons, font, size of elements, logos: customize your notices to your image so that they blend perfectly into the decor of your web platforms.

Consent rate
Notice A 72%
Notice B 57%
Notice C 82%

Optimize your consent rate

By making UX a priority, our AppConsent® products ensure high consent rates while remaining RGPD compliant. With the A/B testing feature, you can experiment with different types of notices and find the most suitable for your audience.

An all-terrain CMP

AppConsent® adapts to all your platforms: Web & Web Mobile responsive - AMP - iOS & Android Native SDK - Android TV - Smart TV - Box TV - Flutter - React Native

Different devices with the display of our instructions
Screenshot of the code to propagate the collected consents

Propagation of consents

Use your own IDs to do cross-device/cross-site consent. Propagate your users' choices across all your applications, websites or services.

Prove your consents

Thanks to Chainsaw, our private blockchain, all consents are stored and time-stamped so that you can provide proof of valid collection of your users' consents.

Screenshot of the proof of consent
Screenshot of the dashboard displayed in our PC management interface

Follow the evolution of your rates in real time

Thanks to the AppConsent® integrated dashboard, your acceptance, refusal or mixed rates are visible in real time, by site, by application, by purpose.

Clear, an accessible model leaflet

The Clear record template meets the accessibility criteria of WCAG 2.1, level AA. The necessary tags for assistive technologies (for screen reader software with Braille or audio output) have been implemented in the code. The graphic design was co-constructed with a UI designer specialising in accessibility issues.

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Our partners

What is Ad4good?

Ad4good is the first solidarity advertising network. If you accept personalised advertising on our site, you will be helping to finance some forty associations in need.

See the full list of associations on the Ad4good website

The Ad4good network is implementing 3 actions to ensure its mission:

  • Partnership between publishers and Ad4Good: part of the publisher's inventory is reserved for the distribution of solidarity ads. These ads are monetised by Ad4good, which then donates 50% of its margin to associations.
  • Partnership between advertisers and associations: each advertisement broadcast by the advertiser during an " Ad4Good" labelled campaign campaign generates a donation for the partner association of the campaign.
  • Partnership between publishers and associations: Ad4good offers publishers the opportunity to provide visibility to partner associations by reserving unused advertising space.

To allow the associations to continue their actions, you can accept in general or set the detail by allowing Store and/or access information on a terminal and Personalised advertising.

I understand

Ad4good, partner of the CMP AppConsent® for responsible and ethical advertising

We are partners with the Ad4good network, the first solidarity-based advertising network that brings together some forty associations.

See the full list of associations on the Ad4good website

The Ad4good network is implementing 3 actions to ensure its mission:

  • Partnership between publishers and Ad4Good: part of the publisher's inventory is reserved for the distribution of solidarity ads. These ads are monetised by Ad4good, which then donates 50% of its margin to associations.
  • Partnership between advertisers and associations: each advertisement broadcast by the advertiser during a campaign labelled "Ad4Good generates a donation for the partner association of the campaign.
  • Partnership between publishers and associations: Ad4good offers publishers the opportunity to provide visibility to partner associations by reserving unused advertising space.

What does this mean for your audience?

By opting in to the AppConsent® Xchange Solidaire offer, your participation will be mentioned on the first screen of your consent form.
If a user refuses collection for advertising purposes, a reminder screen will be displayed so that they can change their choices if they wish to be an actor of change towards more ethical advertising.

What are the eligibility criteria?

As a pre-requisite, your website must carry advertising. Once you have registered with AppConsent® Xchange Solidaire, you must have a significant amount of responsible advertising on your website (at least 20%).

The AppConsent® Xchange Solidaire offer allows you to take part in a more responsible advertising ecosystem focused on solidarity and environmental preservation.

I understand