SFBX

The collection of consents is a central axis in the relationship of trust with your users.

Opt for transparent, secure and compliant consent collection.

Put your users back in control of their personal data.

Our DNA

At SFBX, our main concern is to re-establish a relationship of trust between users and the various digital actors thanks to a reasoned and transparent use of personal data in order to offer them a personalized quality experience.
Through the secure and transparent collection of consent allowing the processing of his data, the user can control its use.

With this newfound control, the user is free to choose to share their data in a relevant and unambiguous way.
With our technological and UX expertise, we also want to raise awareness of the need to put the consumer back at the center of consent collection mechanisms.

Re-establishing a relationship of trust

Giving control back to the users

Securing personal data

A trusted third party role in the management of personal data

We are convinced that re-establishing dialogue between the various players will be the cornerstone of tomorrow's digital ecosystem. The user must be at the heart of the consent collection process. His choice must be respected and considered as a priority by the data controllers in order to offer him the expected service. Regardless of its location, data must now be collected and distributed differently, in compliance with regulations.

Our Expertise

UX Design as a common thread

UX Design, for User Experience Design, is a set of methods whose objective is to place the human being at the heart of the design process by identifying his needs and obstacles in a given context.

At SFBX, UX is considered in our solutions from the first design thoughts, and at all stages leading to the availability on the market.
It is about understanding, identifying and respecting both the needs of Internet users and those of companies regarding personal data. The goal is to provide them with a memorable experience.

As the market evolves and new regulations are introduced, we regularly consult with users to anticipate the full range of interactions with our products, through various types of testing.

Privacy by Design & by Default

The privacy of our users is guaranteed from the design of our products thanks to a high level of protection of their personal data and this from the collection of consents. We ensure that their choices are respected.

Environment Centric

The environmental impact of our products has been taken into account since their construction. We have created a private blockchain with low energy consumption unlike public blockchains. Our applications are designed to use as little memory and battery power as possible. We also try to educate our customers on the rational use of data to reduce the environmental impact of data storage.

Vector representation of the blockchain

Our private blockchain, Chainsaw

Our proprietary blockchain, Chainsaw, is a guarantee of trust in the process of data use. These operations are immutable, unalterable and their storage is secure beyond the requirements of the RGPD.

Chainsaw also provides proof of user consent through a time-stamped record.

Designed to be as efficient as possible in terms of transactions per second, it also has a low energy impact compared to a public blockchain.

They trust us

Small SFBX glossary

SFBX glossary Essential words of our sector: CMP: for Consent Management Platform. The CMP is a technology platform specifically dedicated to

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What is Ad4good?

Ad4good is the first solidarity advertising network. If you accept personalised advertising on our site, you will be helping to finance some forty associations in need.

See the full list of associations on the Ad4good website

The Ad4good network is implementing 3 actions to ensure its mission:

  • Partnership between publishers and Ad4Good: part of the publisher's inventory is reserved for the distribution of solidarity ads. These ads are monetised by Ad4good, which then donates 50% of its margin to associations.
  • Partnership between advertisers and associations: each advertisement broadcast by the advertiser during an " Ad4Good" labelled campaign campaign generates a donation for the partner association of the campaign.
  • Partnership between publishers and associations: Ad4good offers publishers the opportunity to provide visibility to partner associations by reserving unused advertising space.

To allow the associations to continue their actions, you can accept in general or set the detail by allowing Store and/or access information on a terminal and Personalised advertising.

Ad4good, partner of the CMP AppConsent® for responsible and ethical advertising

We are partners with the Ad4good network, the first solidarity-based advertising network that brings together some forty associations.

See the full list of associations on the Ad4good website

The Ad4good network is implementing 3 actions to ensure its mission:

  • Partnership between publishers and Ad4Good: part of the publisher's inventory is reserved for the distribution of solidarity ads. These ads are monetised by Ad4good, which then donates 50% of its margin to associations.
  • Partnership between advertisers and associations: each advertisement broadcast by the advertiser during a campaign labelled "Ad4Good generates a donation for the partner association of the campaign.
  • Partnership between publishers and associations: Ad4good offers publishers the opportunity to provide visibility to partner associations by reserving unused advertising space.

What does this mean for your audience?

By opting in to the AppConsent® Xchange Solidaire offer, your participation will be mentioned on the first screen of your consent form.
If a user refuses collection for advertising purposes, a reminder screen will be displayed so that they can change their choices if they wish to be an actor of change towards more ethical advertising.

What are the eligibility criteria?

As a pre-requisite, your website must carry advertising. Once you have registered with AppConsent® Xchange Solidaire, you must have a significant amount of responsible advertising on your website (at least 20%).

The AppConsent® Xchange Solidaire offer allows you to take part in a more responsible advertising ecosystem focused on solidarity and environmental preservation.